first_imgAccording to the organisers of Ironman 70.3 Ireland, the 2011 event generated over €10 million for the local economy in Galway. For the inaugural 2011 Ironman 70.3 Ireland, 2164 athletes registered to participate in the race and 82.1% were from outside Galway county:Overall, 19.8% of athletes were from outside of Ireland.Non-local athletes stayed an average of 3.15 nights in Galway city and yielded a cumulative spend of €1,405,962. Of this figure, €552,034 can be attributed to overseas athletes.Calculations show that the economic impact to Galway city from athletes’, supporters’ and spectators’ spend, was just under €6.3 million.Added to this was direct expenditure by the local organisers into the local economy and additional income derived by local retailers. With a multiplier used to map the knock-on effect of each Euro spent, the organisers note that the event generated – directly and indirectly – an impact of €10,020,013.The Ironman 70.3 Ireland event saw people compete from over 40 different countries around the world and €60,000 was collected for Croí and Irish Autism Action.Ronan Gilligan of local race organiser E&R Events said ,“We are over the moon that in these difficult times we were able to bring this type of boost to the region. The boost does not take into consideration the indirect benefit to Galway and Ireland from the events being broadcast all around the world in key markets such as the North America, the UK and continental Europe.”The event is returning to Galway for its second year on Sunday 2 September 2012. Kevin Stewart, Managing Director of Ironman UK and Ireland said “We are excited about returning to Galway with Ironman 70.3 Ireland in 2012 and are confident that the event will only exceed expectations of athletes and supporters.“This year we welcomed a wide range of athletes, from those doing their first 70.3 race to internationally renowned competitors. This is a great chance to get involved in a scenic and challenging race towards the end of the 2012 season.”www.ironmanireland.com Relatedlast_img read more